Jumpyard
Created 5 short-form videos for this Swedish trampoline park.
5
Videos Made
2×
10M+ Views
13.3M
Best Video
Viral Short Form Content SpecialistSince 2016
Helping brandsgo viralorganically, every time.
10+ years of social media mastery, 2.4 million followers and 2 Billion total views.
100M+ views reached organically on brands' own pages
Jesse Heffels
2.4M
Global Followers
2 Billion+
Total Views
100M+
Best Single Video
10+
Years in the Game
About Me
Born to create.
My name is Jesse Heffels, born and raised in the Netherlands. Since 2016, I've been living and breathing social media, and the results speak for themselves.
It all started with trampoline trick videos on Instagram at 18 years old. Within years, that passion turned into a global platform: YouTube videos crossing millions of views, a best-performing video surpassing 100 million views, short-form clips going viral across continents, world record attempts, and a community spanning the entire world.
I've collaborated with brands across the globe, traveled the world to create content, launched 3 apps on the App Store & Google Play (one reaching #1 worldwide), co-designed a product line with Berg Toys, and built a clothing brand, all while growing my personal following to 2.4 million.
In 2024, I made a deliberate pivot: taking everything I know about going viral and putting it to work for brands who want to dominate their niche. Because no matter what industry you're in, viral is always possible.
What I Do
Full service, zero guesswork.
01
Concept Development
Every viral video starts with a great idea.I develop scroll-stopping concepts tailored to your brand, your audience, and your goals.
02
Professional Filming
I handle the entire production from A to Z.I bring over a decade of content creation experience to every frame.
03
Expert Editing
Editing is where virality is made or lost.I cut, pace, and finish every video for maximum retention and shareability across all short-form platforms.
04
Posting Strategy
I guide you through exactly how and when to post,or take care of publishing entirely. Every detail optimised for reach.
05
Content Planning
A single viral video is just the beginning.I advise on scheduling, content cadence, and platform-specific strategy to keep your momentum going.
06
Multi-Platform Delivery
TikTok, Instagram Reels, YouTube Shorts, Snapchat Spotlight.I create content optimised for whichever platforms matter most to your business.
Standard Package
Get in Touch The Viral Starter Pack10 Videos
My signature offering: 10 professionally produced short-form videos, built to go viral. Enough content to carry your brand for 2 to 3 months, together with my strategy for your own content. Concept through to delivery, everything included.
Every project is different. Whether you need fewer videos, more, a longer collaboration, or a fully custom project, let's talk and build something that fits your goals perfectly.
Brands I've worked with
Created a short-form video for a Google campaign promoting the new YouTube Shorts feature.
And many more, including
- Defqon.1
- AquaVenture
- Elite Yacht Rentals
- Masters of Dirt
- Apollo Club
- Duos Watersports
- Woop!
- Designer Outlet Center
- Airgym
- Big Airbag
A selection of brands I've collaborated with and created content for on my own channels.
More brands and full case studies further downClient Work
Proven results. Real numbers.
100M+
Organic views generated directly on brands' own social media pages, not just my own.
No paid ads, no boosted posts. Everything I make grows organically, through real people watching and sharing. On top of that, I use algorithm tricks that give every post a much bigger chance of going viral, right on your own page.
Minded Motion
Produced 10 videos for this Dutch freerun school.
10
Videos Made
3.3M
Views First Post
Berg Toys
Multiple ongoing campaigns for this leading outdoor toys brand.
8
Videos (Latest)
2×
10M+ Views
17.2M
Best Video
Street Culture Venlo
Created 6 videos for this performing arts organisation.
6
Videos Made
2.3M
Views Best Post
Mudie Cow
Helped this Australian fragrance startup launch their entire social media presence from zero.
0→∞
Brand Launch
100%
Client Satisfaction
Funbeach Panheel
Ongoing collaboration with this outdoor day-beach & leisure park.
3K→400K
Peak Views
Next Project
Your brand could be next.
Every niche has viral potential. Whether you're in hospitality, retail, fitness, tech, or something entirely different. If you have a brand, I can make people talk about it.
Your Industry · Your Country
Your Brand
?
Videos
?
Views
?
Best Video
Ask Me Anything
Pick a question.
You're the interviewer. Tap any card and I'll answer honestly.
Jesse:
I scroll like a viewer, not like a creator. When a video makes me stop scrolling, I know there's something there. The best part? Almost any viral idea can be reworked into a video that works for a completely different niche. Yours included.
Jesse:
The algorithm has a few blind spots. Use them right and you're statistically way more likely to get views. Which ones? Let's just say I'm not putting those on my website.
Jesse:
I've been making content for 10 years and have made over 2,000 videos. You start spotting ideas everywhere: in a conversation, a comment, something random on the street. It's just become part of me.
Jesse:
Underestimating the small stuff. One shot that lasts a second too long, or a second too short, can decide whether a video takes off or dies. And that's just one of the many details most people never think about.
Experience
10 years. One craft.
2 Billion+
Total Video Views
100M+
Best Single Video
10+
Years Creating
2.4M
Global Followers
On Stage
Live host. Real hype.
10
Shows Hosted
5
Countries
23,000
Biggest Live Crowd
Live + Stream
Crowd & Livestream
Next to the camera, I'm on the mic. As a host and MC I've led world championships, record attempts and festivals across Europe, in front of live crowds and livestream audiences.
“Jesse keeps surprising us, and always for the same reasons: he connects with the crowd, brings serious hype and keeps people laughing. From the first act to the last, the audience stays hooked and the energy stays high.”Hosting in English and Dutch.
2024 / 2025 / 2026
Head MC
World championships · 3 editions
Freestyle Trampoline World Championships
Head MC. The world championships of freestyle trampoline, hosted for a live crowd and a worldwide livestream.
Barcelona, Spain · Porto, Portugal
2024 / 2025 / 2026
40
of the world's best athletes
Berg Record Breakers
A show night where 40 of the world's best athletes come to the Berg headquarters to break world records on the best trampoline in the world, in front of a live audience.
Berg Headquarters · Netherlands
2023 / 2024 / 2026
2
countries: Norway & Croatia
Splash Battle
A competition where athletes throw their best tricks from a trampoline into the water. Hosted by Berg in Oslo in 2023 and 2024, and by Berg and 00Nation in Split in 2026. For a live crowd and livestream.
Oslo, Norway · Split, Croatia
2020
23,000
people in the live crowd
Carnival Music Festival
A traditional local carnival music festival, hosted in front of 23,000 people in the live audience.
Limburg · Netherlands
Book Me As Your Host
Planning a show, competition or event? Let's talk.
FAQ
Good to know.
Can't find your question? Send me an email and I'll get back to you.
What does a collaboration with you look like?
Every project starts with a conversation about your brand and goals. A typical package is 10 short-form videos for your own channels: about 10 weeks of content if you post once a week, or around five weeks if you post twice a week.
I always recommend you keep posting some of your own content alongside mine, to keep your posting frequency up. The first video usually goes live as a collab post with my own Instagram, so your launch gets an extra boost from my audience.
Do you only work with sports and action brands?
No. Every niche has viral potential. I've worked with trampoline brands, a fragrance startup, a theatre organisation, toy brands, a furniture brand, boat rental companies and countless more. Whatever industry you're in, I'll come up with concepts built to go viral.
Do you handle everything, or do we need our own team?
I handle everything: concept, filming, editing and posting advice. You don't need a camera crew or an editor. If you prefer, I can also post the videos to your Instagram for you, with access to your account, so you don't have to think about it at all.
Will you be in every video yourself?
I can be, and if a concept needs more people, I can bring extra talent along too. That said, I often recommend putting people from your own team in front of the camera as well: it makes your brand more personal and recognisable. What works best depends on your brand, and we'll figure that out together.
How long does a project take?
Usually about two weeks from first plan to final videos, covering planning, filming and editing. Depending on availability for the shoot days, it can take one or two weeks longer. When everything lines up, all videos are finished within those two weeks.
Do you travel for projects?
Yes. I've filmed in 30+ countries and love working on location. For projects abroad I'm flexible: if you cover the trip, we can take that into account in the price, so the total cost stays reasonable for you.
Who owns the videos?
You get full, unlimited usage rights. Use the videos on any platform, in ads, on your website or anywhere else, for as long as you like, at no extra cost. I only keep the right to show the work in my portfolio.
What does it cost?
Every project is different, so I don't list fixed prices. Whether you need fewer than 10 videos or more, the price is tailored to your project. I also offer longer partnerships, like 6- or 12-month contracts, and the longer we work together, the better the rate.
Send me an email with what you have in mind and I'll send you a proposal that fits your goals.
Can I book you as a host or MC?
Yes. I host competitions, shows and events in English and Dutch, from world championships to festivals with 23,000 people.
Contact
Let's make something viral.
Got a brand that deserves more reach, or an event that needs a host who gets the crowd going? Send me an email or a DM on Instagram with what you have in mind, and I'll get back to you with ideas.
For business enquiries, email is the fastest way to reach me.